Interactivity

Another great thing about blogs is that they are interactive. This is one thing that made them so popular. People have the opportunity to respond to what they read. You can post comments to the blog when you read it which are often shown instantly.

There are some cases where the blog owner may use a spam filter or blocker and your comment will have to be reviewed first. The comments are usually found at the end of the post. People feel great about the fact that they can add their own thoughts and opinions and communicate with other people that are reading the blog. This is also a great way for advertisers to find out how the readers feel about something.